DDA VIET NAM PARTICIPATES IN THE HACKATHON "DUAL IMPACT CHALLENGE 2025"

📅 3:50 PM – 6:20 PM | November 29, 2025
📍 H303 – Foreign Trade University, Hanoi
🎯 Program: Hackathon Dual Impact Challenge – Green Marketing Meets Sustainable Communications
🎙️ Organizer: Center for Innovation and Incubation, Foreign Trade University (FIIS)

DDA VIET NAM ACCOMPANIES A CREATIVE PLAYGROUND FOR THE YOUTH

On the afternoon of November 29, 2025, DDA Vietnam was honored to participate in the Hackathon Dual Impact Challenge 2025, a special event gathering nearly 200 outstanding students from various universities across the country – young individuals passionate about green marketing, sustainable development, and impact communication.

The event was organized with the following goals:
▪️ Connecting businesses with students through practical challenges
▪️ Promoting creative thinking linked to environmental responsibility
▪️ Inspiring the spirit of "Dual Impact": creative yet ethical – communicative yet sustainable

Image 1: Overview of the Hackathon opening session at Foreign Trade University.

DDA – A BUSINESS PARTNER FOR THE GREEN GENERATION

As a pioneering enterprise in developing pure Vietnamese organic products, DDA Vietnam participated in the event with the spirit of: accompanying – sharing – inspiring the younger generation towards a green and sustainable future.

Within the program framework, DDA played the following roles:
▪️ Partner providing challenges on Green Marketing in line with the spirit of Sustainable Communications
▪️ Co-judge in the Pitching & Showcase round
▪️ Listening to and evaluating the creative ideas developed by students based on real products and real business challenges

Image 2: DDA Vietnam representatives at the event area – networking with the Organizing Committee and competing teams

GREEN MARKETING MEETS YOUTHFUL CREATIVITY – INSPIRING PITCHES

During the 60-minute Pitching round, teams presented projects deeply imbued with the spirit of sustainability:
▪️ Green marketing strategies linked to user behavior,
▪️ Impact messaging,
▪️ Solutions applying AI to spread sustainable messages,
▪️ A pure Vietnamese approach for organic products in the new context.

Many projects met the "Dual Impact" criteria: being both creative and practical, with potential for implementation in businesses.

Image 3: Competing teams presenting their ideas to the professional panel

AWARD CEREMONY – HONORING IDEAS WITH "DUAL IMPACT"

The award ceremony and closing event took place in an exciting atmosphere.
The winning teams were honored not only for their outstanding ideas but also for their humanitarian spirit, feasibility, and the "green" nature of the models they built.

Image 4: The award presentation moment & appreciation for partner enterprises

DDA Vietnam would like to express gratitude to: FIIS – Foreign Trade University, the SIP100 Hackathon Organizing Committee, all lecturers, students, mentors, and businesses... for creating a meaningful platform that spreads the values of "Sustainable Growth - Impact Marketing - Green Future".

Being a part of this event was not only a pleasure but also an opportunity for DDA to continue its mission: "Pure Vietnamese Organic – Pure Life", bringing green products closer to the community, starting with the younger generation.

A moment of networking and connection at the event.

DDA VIETNAM INVESTMENT JOINT STOCK COMPANY
☎️ Hotline: 1800 9070 – 0983 746 986 – 0962 700 060
✉️ Email: [email protected]
📍 TikTok: @dda.vietnam
📍 Website: ddavietnam.vn
📍 Address: No. 8, Chien Thang Residential Group, Ha Dong Ward, Ha Noi City